Privacy Policy

Car Valley - Privacy Policy

Last Updated: July 30, 2025

1. Introduction

At Car Valley (hereinafter "we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, and share your personal information when you use our website, www.carvalley.com (the "Website"). We value your trust and want you to feel confident using our services.

2. Information We Collect

We collect several types of information from our users, including:

Personal Information You Provide:

  • Registration Information: If you create an account, you may provide us with:
    • Name
    • Email Address
    • Password
    • Phone Number (optional)
    • Demographic Information (e.g., age, location - collected for personalization and marketing purposes).
  • Contact Information: Information you provide when contacting us (e.g., through our contact form, email, or phone).
  • Vehicle Information: When browsing listings or adding vehicles for sale, you may provide details like make, model, year, mileage, and price.
  • Reviews & Ratings: If you submit reviews or ratings of vehicles or dealerships, we will collect your feedback.

Automatically Collected Information:

  • Device Information: We collect information about your device, including:
    • IP Address
    • Device Type (e.g., desktop, mobile)
    • Operating System
    • Browser Type
  • Usage Data: We collect data about how you use our Website, such as:
    • Pages Visited
    • Time Spent on Pages
    • Links Clicked
    • Search Queries
  • Cookies & Similar Technologies: We use cookies and similar technologies (e.g., web beacons, pixels) to:
    • Remember your preferences.
    • Track your activity on our Website.
    • Analyze traffic patterns.
    • Deliver targeted advertising (as described in the "Advertising" section below).

3. How We Use Your Information

We use your information for the following purposes:

  • To Provide Services: To enable you to use the Website, register for an account, search for vehicles, and connect with dealerships.
  • To Improve Our Website: To analyze traffic patterns, understand user behavior, and improve the design and functionality of our Website.
  • To Personalize Your Experience: To deliver content and offers that are relevant to your interests.
  • To Communicate with You: To send you updates about our Website, respond to your inquiries, and provide customer support.
  • For Marketing Purposes (with your consent): To send you promotional emails and newsletters about new vehicles, special offers, and events. You can opt-out of these communications at any time (see "Your Choices" below).
  • Fraud Prevention & Security: To protect our Website and users from fraud, abuse, and security threats.

4. Sharing Your Information

We may share your information in the following ways:

  • With Service Providers: We may share your information with third-party service providers who assist us with providing our services, such as:
    • Payment Processors (e.g., Stripe, PayPal)
    • Email Marketing Providers (e.g., Mailchimp)
    • Customer Support Providers
    • Analytics Providers (e.g., Google Analytics)
  • With Legal Authorities: We may disclose your information if required by law or legal process.
  • In Connection with a Business Transfer: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Your Choices

  • Access & Correction: You have the right to access and correct any inaccurate personal information you provide to us. Please contact us at privacy@carvalley.com to request access or correction.
  • Opt-Out of Marketing Communications: You can opt-out of receiving promotional emails and newsletters by clicking the "unsubscribe" link at the bottom of any email you receive from us.
  • Cookie Management: You can manage your cookie preferences through your browser settings. Please note that disabling cookies may affect the functionality of our Website.

6. Data Security

We take reasonable measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Secure servers
  • Encryption technology
  • Access controls
  • Regular security assessments

7. Children's Privacy

Our Website is not intended for use by children under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and you believe your child has provided personal information to us, please contact us immediately at privacy@carvalley.com.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post any changes on this page, and the updated policy will be effective as of the "Last Updated" date.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at: privacy@carvalley.com

Important Notes & Next Steps:

  • Legal Review is Crucial: Do not deploy this Privacy Policy without having it reviewed and approved by a qualified legal professional specializing in data privacy laws (e.g., GDPR, CCPA, etc., depending on where your users are located).
  • State-Specific Laws: Consider any state-specific data privacy laws (e.g., California Consumer Privacy Act - CCPA) that may apply.
  • Data Processing Agreements: If you use third-party service providers, ensure you have appropriate data processing agreements in place.
  • Be Transparent: Make the policy easy to find and understand.
  • Update Regularly: Review and update your Privacy Policy whenever there are changes to your website or your data practices.

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